The Digital Revolution in Retail Marketing


Date and Time
Tuesday, January 13, 2015
5:00pm— 8:00pm
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Location
Fairmont Miramar Hotel

Consumer Emotions, Digital Joy and How to Win the Hearts and Minds of Your Customers

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Patti Williams
Featuring

Ira A. Lipman Associate Professor of Marketing
The Wharton School

Jim Stuart
Chairman and Founder, PIRCH

The pace of change in the retail sector is not only accelerating, it remains difficult to decide where it is headed.  Combining their academic and practical perspectives, Professor Williams and Mr. Stuart will share their perspectives on traditional retail moving into e-commerce, on e-commerce pursuing new storefronts and a generation of shoppers seeking meaning and purpose. Join us for a lively discussion on bringing emotion to the retail frontier and on the trends shaping the next chapter of the digitally empowered consumer.

Fairmont Miramar Hotel
101 Wilshire Boulevard
Santa Monica, CA 90401
 
                                                                                            Agenda

5 p.m. – Registration
5:30 p.m. –  Program
6:30 - 7:30 p.m. – Networking Reception

  Ticket Price   &nnbsp; $25/person

Register by January 8 (click here)

                                                              Space is limited, advance registration required. 

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Fairmont Miramar Hotel

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